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Author: Darren Holt

Darren Holt brings over a decade of specialized technology journalism to his coverage of industrial computing and automation systems, with a particular focus on how IoT connectivity is reshaping traditional manufacturing workflows. His analytical approach stems from hands-on experience evaluating embedded systems and edge computing architectures across multiple industrial sectors. Darren's writing consistently explores the intersection of legacy industrial equipment with emerging technologies, offering readers unique insights into digital transformation challenges. He maintains a distinctive perspective by examining how practical implementation realities often differ from theoretical tech promises in automation environments.
Apple’s Budget MacBook With iPhone Chip Coming in 2026
ComputingHardwareTechnology

Apple’s Budget MacBook With iPhone Chip Coming in 2026

Apple is reportedly working on a more affordable MacBook that will use an iPhone processor instead of an M-series chip. The device, code-named J700, is expected to cost well under $1000 and launch in the first half of 2026. This would mark Apple’s first consumer Mac with an A-series chip since switc

by Darren HoltNovember 5, 2025
GridBeyond’s New AI Tool Aims to Crack the SPP Energy Puzzle
EnergyInnovationSoftware

GridBeyond’s New AI Tool Aims to Crack the SPP Energy Puzzle

GridBeyond just launched its Designer platform in the Southwest Power Pool to help energy asset owners maximize revenue and optimize operations. The AI-powered tool analyzes market data and project configurations to identify optimal strategies. It’s the latest move in a rapidly evolving renewable en

by Darren HoltNovember 5, 2025
Microsoft’s Channel Boss Jumps to Google
BusinessCloudSoftware

Microsoft’s Channel Boss Jumps to Google

In a major industry shakeup, Microsoft’s vice president of worldwide channel sales David Smith has defected to Google. The executive managed over $100 billion in partner-driven revenue during his nearly three-decade Microsoft career and was among CRN’s 2025 Channel Chiefs.

by Darren HoltNovember 5, 2025
Pinterest’s Stock Tanks 15% After Earnings Miss
BusinessInnovationTechnology

Pinterest’s Stock Tanks 15% After Earnings Miss

Pinterest shares dropped as much as 15% following disappointing Q3 earnings and weak forward guidance. The company missed on earnings per share and provided Q4 revenue projections below Wall Street expectations, despite reaching 600 million monthly active users.

by Darren HoltNovember 5, 2025
Beta’s $1B IPO proves electric aviation is ready for takeoff
InnovationStartupsTechnology

Beta’s $1B IPO proves electric aviation is ready for takeoff

Beta Technologies soared in its public market debut, raising $1 billion and closing at $36 per share. The Vermont-based electric aviation company defied conventional startup wisdom by avoiding Silicon Valley and venture capital. Now they’re focused on FAA certification for their electric aircraft li

by Darren HoltNovember 5, 2025
Nestlé’s big ERP upgrade fuels AI push amid major job cuts
BusinessInnovationSoftware

Nestlé’s big ERP upgrade fuels AI push amid major job cuts

Nestlé is overhauling its enterprise software to set the stage for AI and automation capabilities. The upgrade comes as the company plans to eliminate 16,000 positions globally over the next two years.

by Darren HoltNovember 5, 2025
Russian spies hide malware in invisible Windows VMs
CybersecurityInnovationTechnology

Russian spies hide malware in invisible Windows VMs

Russian spies are creating hidden Alpine Linux virtual machines within compromised Windows systems using Microsoft’s own Hyper-V technology. This allows them to bypass endpoint detection tools and deploy custom malware while making traffic appear legitimate. The campaign began in July and targets go

by Darren HoltNovember 5, 2025
AI Won’t Replace Video Editors – Here’s What It Actually Does
AIInnovationSoftware

AI Won’t Replace Video Editors – Here’s What It Actually Does

Despite bold predictions, AI isn’t replacing video editors anytime soon. The technology excels at automating tedious tasks but falls short on creative storytelling and emotional nuance that human editors bring to projects.

by Darren HoltNovember 4, 2025
Instacart’s AI Push Wants to Change How You Grocery Shop
AISoftwareTechnology

Instacart’s AI Push Wants to Change How You Grocery Shop

Instacart is rolling out new AI tools designed specifically for grocery retailers. The suite includes agentic commerce solutions through partnerships with major AI companies, aiming to make shopping as simple as having a conversation.

by Darren HoltNovember 4, 2025
Perplexity AI Says Amazon Is Bullying Over Shopping Assistant
AIBusinessSoftware

Perplexity AI Says Amazon Is Bullying Over Shopping Assistant

Perplexity AI is calling out Amazon for what it describes as “bullying” tactics. The AI company says Amazon sent an “aggressive legal threat” demanding it stop letting users make purchases through its Comet Assistant. This comes as Amazon cracks down on external AI agents accessing its site.

by Darren HoltNovember 4, 2025

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