Tag: Cable television

BusinessInnovationTechnology

Media Giants Pursue Sports Betting and Tech Innovations to Offset Soaring Broadcast Costs

Traditional media companies are aggressively pursuing sports betting partnerships and technological innovations to offset massive investments in live sports rights. With NBC projected to lose up to $1.4 billion annually on its new NBA package, industry leaders are exploring prediction markets and integrated platforms as potential revenue solutions.

Massive NBA Investments Drive Search for New Revenue

Traditional media companies are facing unprecedented financial pressures as they commit billions to live sports rights, with NBCUniversal and Amazon making staggering investments in NBA broadcasting rights, according to industry reports. NBC Sports is reportedly paying approximately $2.45 billion annually for 100 regular season games, while Amazon is committing about $1.8 billion for 67 regular season contests and playoff coverage.

by Natalie Brooks
BusinessMedia

CNN Launches Revamped Streaming Strategy with All Access Subscription Tier

CNN is making another attempt at streaming dominance with its newly announced All Access subscription tier. The service promises live programming and extensive on-demand content, launching three years after CNN+’s rapid failure.

CNN’s Streaming Renaissance

CNN is attempting a streaming comeback with its newly announced “All Access” subscription plan, according to reports from the network’s official press release. This marks the network’s second major attempt at a standalone streaming service following the spectacular failure of CNN+ in 2022, which operated for less than a month before being shuttered.

by Natalie Brooks