Microsoft’s Profit Margin Demands Drive Xbox Strategy Shifts, Report Claims
Microsoft is reportedly pushing its Xbox division to achieve a 30% profit margin, significantly above industry averages. This demand is allegedly behind recent job cuts, game cancellations, and strategic shifts toward multiplatform publishing.
Xbox Division Faces Aggressive Profit Margin Targets
Microsoft’s Xbox gaming division is reportedly operating under pressure to achieve a 30% profit margin, according to a new Bloomberg investigation. Sources indicate this above-industry-average target has influenced many recent controversial decisions, including workforce reductions, game cancellations, and increased hardware and service pricing.