AI has a cargo cult problem

AI has a cargo cult problem - Professional coverage

AI Investment Frenzy Echoes Historical Cargo Cult Dynamics | Factory News Today

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The Cargo Cult Parallel in Modern AI Investment

As artificial intelligence valuations reach staggering heights, a disturbing pattern is emerging that echoes anthropological observations from a century ago. The current AI investment landscape shows remarkable similarities to cargo cult behaviors documented in historical contexts, where form is prioritized over substance and magical thinking prevails over practical results.

Financial Times calculations reveal that ten lossmaking AI startups – including OpenAI, Anthropic, and Elon Musk’s xAI – now command a collective valuation approaching $1 trillion, while venture capital has poured $161 billion into AI overall this year. More concerning, few of these entities anticipate profitability in the near future, with valuations being artificially inflated through complex vendor financing arrangements among major players.

The Circular Flow Problem

The current AI ecosystem has developed what economists call “circular flows” – a pattern where companies invest in each other’s technologies, creating an illusion of value that isn’t necessarily backed by real-world revenue generation. This web of interconnections bears uncomfortable resemblance to the credit derivative relationships between banks and insurance companies that preceded the 2008 financial crisis.

These arrangements have created unseen concentrations of risk that worry institutions like the International Monetary Fund, which now warns of bubble risks comparable to the 1999 dotcom mania. Even tech leaders acknowledge the excessive exuberance, with Jeff Bezos characterizing it as an “industrial bubble” that might ultimately benefit society through infrastructure development.

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Hardware Price Wars Intensify

The infrastructure supporting this AI boom is experiencing its own turbulence, with GPU rental companies engaging in increasingly fierce price competition as demand fluctuates. This hardware arms race reflects the broader pattern of investment chasing potential rather than proven returns, with companies building massive data centers despite uncertain revenue prospects.

Bain & Company estimates that approximately $2 trillion in revenue will be needed to fund this infrastructure expansion by 2030 – a staggering figure that raises questions about sustainability. The situation mirrors what software engineer Stephan Eberle describes as “building bamboo aeroplanes and expecting them to fly,” referencing the cargo cult phenomenon where symbolic replication replaces functional understanding.

Practical Applications Versus Hype

Amid the frenzy, some sectors are demonstrating more measured approaches to AI implementation. In healthcare, for instance, AI systems are proving most effective when functioning as physician collaborators rather than replacements. This practical application stands in stark contrast to the broader industry’s tendency toward overpromising and underdelivering on AI capabilities.

The disparity between hype and reality becomes particularly evident when examining corporate adoption rates. Despite nearly every business executive touting AI strategies to investors, approximately 95% of companies report no significant revenue gains from their AI investments to date.

Industry-Wide Restructuring and Global Implications

The AI revolution is triggering broader industrial transformations, with companies like Nestlé implementing massive restructuring programs affecting 16,000 positions worldwide as automation and AI reshape operational requirements. These workforce adjustments represent the tangible human cost of the technological transition underway.

Meanwhile, the geopolitical dimensions of AI competition are becoming increasingly apparent. Some White House officials and technology leaders argue that investment manias represent the only way American capitalism can mobilize sufficient resources to compete with Chinese state capitalism in critical technologies.

Software Integration Challenges

The push to incorporate AI throughout technology ecosystems faces practical hurdles, as evidenced by Microsoft’s Windows 11 AI integration coinciding with significant user adoption challenges. These implementation difficulties highlight the gap between theoretical AI capabilities and real-world deployment success.

Francisco Sercovich of the University of Buenos Aires describes the current environment as “a systemic, strategically mediated form of intra-industry risk-splitting,” comparing it to the Sematech consortium of the late 1980s and early 1990s that pooled corporate and federal capital to stabilize US semiconductor research against Japanese competition.

Financial Infrastructure Strain

The scale of AI investment is testing global financial systems, with the US Treasury expanding financial support mechanisms to stabilize international partners amid economic pressures exacerbated by technological transformation. These interventions underscore the systemic importance that policymakers attach to maintaining stability during periods of rapid technological change.

Economist Bill Janeway warns that these efforts could prove futile if political developments undermine the “golden goose” of scientific advancement, highlighting the fragile balance between technological progress and policy stability.

Looking Beyond the Current Hype Cycle

The ultimate test for the AI sector will come when the bubble inevitably deflates, whether through rising interest rates, supply chain disruptions, energy constraints, or technological breakthroughs that render current approaches obsolete. Innovations like neurosymbolic AI or more cost-effective alternatives from companies like DeepSeek could rapidly change the competitive landscape.

While the cargo cult dynamics currently dominating AI investment may eventually give way to more sustainable models, participants in this frenzy would be wise to study both Melanesian history and financial history – and to ensure their investments are built on substance rather than symbolism.

Based on reporting by {‘uri’: ‘ft.com’, ‘dataType’: ‘news’, ‘title’: ‘Financial Times News’, ‘description’: ‘The best of FT journalism, including breaking news and insight.’, ‘location’: {‘type’: ‘place’, ‘geoNamesId’: ‘2643743’, ‘label’: {‘eng’: ‘London’}, ‘population’: 7556900, ‘lat’: 51.50853, ‘long’: -0.12574, ‘country’: {‘type’: ‘country’, ‘geoNamesId’: ‘2635167’, ‘label’: {‘eng’: ‘United Kingdom’}, ‘population’: 62348447, ‘lat’: 54.75844, ‘long’: -2.69531, ‘area’: 244820, ‘continent’: ‘Europe’}}, ‘locationValidated’: True, ‘ranking’: {‘importanceRank’: 50000, ‘alexaGlobalRank’: 1671, ‘alexaCountryRank’: 1139}}. This article aggregates information from publicly available sources. All trademarks and copyrights belong to their respective owners.

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